Reached a milestone on the road of building a successful brand
To celebrate their tremendous business growth in the past ten years, KVB would like to have a retrospect of their rapidly expanded international financial services. And besides, they would also like to review their brand simultaneously, in order to strengthen their corporate mission and refocus their business vision.
Dynamic partnership was the lead concept to drive this ingenious rebranding exercise for KVB, by the 10th Anniversary Brochure to express their determination and open-minded attitude to take on the challenges for the next stage.
The new brand identity has recalled the spirit of KVB brand, and has marked its significant change by the contemporary logotype design. Furthermore, the new devised typographic feature — Orange Arrow, has relevantly reflected its rebranding concept, and ultimately restated its brand promise.